Felicity Milton

Bio:

Felicity is the Global Senior Director of Team Sport TECH at adidas. She is a native 'intrapreneur' with a background in Mechanical Engineering (MEng – Durham University) and coming up to two decades of building, scaling, and failing new end-to-end business models - from sports technologies, 3D apparel and footwear creation,  Start-Up incubators, to data driven, made to order customization platforms for ‘lot size one’ robotic manufacture.

Design and Technology alongside sport has been the red thread running through her career and core to her life pleasures and ambitions. In this role, Felicity hopes to help bring the power and joy that D&T has brought her, to kids all over the UK.